What we do
Better advertising speaks volumes.
Soundwave Digital provides programmatic advertising, amplified by AI-powered audience modeling and advanced automation.
Quick answer
Programmatic advertising is automated, real-time media buying optimized to your goals. Soundwave Digital runs it as a managed service — combining the Amplifi™ AI audience-modeling platform with senior human traders to reach the right people across every channel, with transparent reporting and no minimums.
| Service | Managed programmatic advertising |
|---|---|
| Platform | Amplifi™ — AI audience modeling (7 data indicators, 200+ data partners) |
| Channels | Display & Native, OLV, CTV, Audio, DOOH, Social |
| Minimums | None — we work with any budget |
| Compliance | IAB & DAA protocol; CCPA & GDPR compliant |
What is programmatic advertising?
Programmatic advertising offers the ultimate efficiency to reach your audience in the right places at the right times. Your Soundwave Digital team creates a strategy that employs easy, automated media buying optimized for your specific business needs.
Amplifi™ — our AI-powered audience modeling solution
Your data should be as dynamic as your customers are. Our proprietary algorithm uses seven core data indicators to create custom digital personas based on your customers' online and offline behaviors — for maximum buying efficiency.
- First- & Third-Party Data
- Browsing Data
- Geographic Data
- Psychographic Data
- Demographic Data
- Purchase Data
- Social Engagement
What is a Demand-Side Platform (DSP)?
A demand-side platform (DSP) is software that automates the purchase and placement of digital ads. By entering your campaign goals and target audience, DSPs buy ad space that reaches them at the optimal times and places — using data and algorithms to deliver the best results.
How does Soundwave Digital use cookies?
The privacy of user data collected via cookies is of the utmost importance to us. We use a combination of third-party data tracked through cookies and first-party data to bid on digital advertising space that helps you reach target audiences — always within CCPA & GDPR guidelines.
We don't bundle success, we build it.
Programmatic advertising and strategy is not "one size fits all." We tailor our recommendations to create data-driven, strategic solutions that are right for you and your business — no mass-produced packages.
Get heard
Be heard with Soundwave Digital.
Ready to turn up your programmatic advertising? Our experts will build a strategy that's right for your business — and help you cut through the noise.